Holiday Sale
One of my larger projects at Tiger-Rock was making materials for the annual Holiday Sale. This included designing products, advertising, web graphics, photo filters, a poster, a trifold, and several other communications. What made the project challenging was obtaining photos of products that were still in transit from factories (resulting in some products having to be represented by mockups, gathering feedback on the body copy of the printed pieces from coworkers who were swamped, and adjusting to a constant stream of revisions—including doubling the number of products without increasing the size of the promotional materials.